“Delta Airlines at CES ”
Traditional Campaign | Concept + Art Direction
For Delta's participation at CES (Consumer Electronic Show) in Las Vegas, we launched an outdoor campaign at major US airports, teasing their technology announcements. The highlight was the introduction of "Delta Sync," an integrated travel experience with free in-flight Wi-Fi. Our strategically placed campaign aimed to generate excitement and anticipation among travelers for Delta's CES announcement.
Las Vegas
Arrival Billboards
We designed captivating billboards at Las Vegas Airport targeted to CES attendees, creating anticipation for the Delta Sync announcement and the addition of free in-flight Wi-Fi.
Departure Billboards
To ensure a lasting impression on departing attendees, we strategically placed digital billboards that reinforced the CES announcement.